Show the world how well you ARE Trusted.
the World Trust factor
is simple.
we combine 3 measurements of trust.
To produce a comprehensive, unified, measurable numerical star rating. The WTX evaluates, consolidates and communicates trust in your organisation.
A single source of truth for trust.
Employee
Trust.
How well you are trusted by your employees.
Customer
Trust.
How well you are trusted by your customers.
policies on
Trust.
Do you have policies and procedures that support a culture of trust.
trust Review Sites
the world Trust factor
TRUST
THROUGH
TRANSPARENCY
the value of the
world Trust factor
+ increase
trust
The only trust rating to combine employee and customer trust into one comprehensive certification.
+ INcrease
credibility
Strengthen your reputation for honesty and integrity.
+ Employee Engagement
Attract and retain leading talent.
+ ATtract investment
Showcase honesty and transparency and attract investors.
+ increase
REvenue
Attract new customers and increase market share.
+ improve
culture
A clear metric to measure and improve year on year.
Are you one of The world's Most Trusted Companies ?
Each year organisation's that undertake the World Trust Factor certification are considered for the chance to be named on the WEO's World's Most Trusted Companies honour list.
This prestigious annual honour is a testament to organisations dedicated to the highest levels of trust.
How DOES THE WTX Evaluation PROCESS WORK?
Trust
Policies and Procedures
Complete the WTX online evaluation and answer questions related to your organisation.
Customer
Trust
Submit and certify your customer promoter score.
Employee
Trust
Submit and certify your employee promoter score.
Verification
WEO will verify responses.
Upon completion of the WTX evaluation and verification of submitted data, WEO will send your WTX rating, including supporting materials.
Exclusive Features of the WTX
Annual Benchmark
Trust Report.
Benchmark report and information exploring your organisation’s trust score against industry and global peers to compare, inform and improve year on year.
WTX Marketing and Branding Assets
Access to digital assets, including certification badges and promotional materials, that you can use to showcase your WTX rating on your website, in marketing campaigns, and in communications with stakeholders.
Public
Listing and Recognition
Your WTX Rating will be added to your WTC online profile, which is accessible to the public. This listing enhances your visibility and can be used to attract customers, partners, and employees who value trust.
World's Most Trusted Companies Honour
Opportunity to be considered for the Annual World's Most Trusted Companies (WMTC) Honour List. Each year the World Ethics Organisation (WEO) celebrates and honours organisations who demonstrate the highest levels of trust and integrity in relation to their industry, size and structure. The WTX rating is used as a base for this honour.
The World's
Most Trusted Companies Honour.
+
Gain recognition as one of the world’s most trusted companies, enhancing brand status globally.
+
Global Media Attention: Attract media coverage, increasing visibility and public recognition.
+
Exclusive Branding Materials:
Use WMTC branding materials to promote your inclusion on the prestigious list.
your
investment.
World Trust Factor Pricing
USD
Micro Organisations
( Revenue < $10M )
$2000
Small Organisations
( Revenue $10M - $50M )
$3000
Medium Organisations
( Revenue $50M - $500M )
$4000
Large Organisations
( Revenue > $500M )
$5000
Educational Institutions
$3000
Non-Government Organisations
$3000
Public Sector Organisations
$3000
Global impact.
Simple Application.
01
Select Apply Now
Follow the link below
02
Select your Application
World Trust Factor Index (WTX) Application
03
Make Payment.
Follow the instructions to pay the necessary fee
04
Complete the WTX Application
A link for the World Trust Factor Evaluation will be emailed to you to be completed online.
1. Complete evaluation questions related to your organisation
2. Enter your Customer Promoter Score
3. Enter your Employee Promoter Score
4. Upload evidence to support the integrity of promoter score data (Summary Report from your Survey Tool OR Anonymised Sample Data)
5. Upload a signed declaration confirming the integrity of the information supplied. (Template available in the FAQ)
You will receive an email confirmation that your application has been received. The WTX team will review your submission.
05
Get Started
Upon successful review, you will receive your WTX welcome package along with supporting brand materials and guidelines to help you begin your WTX journey.